G.O.(Ms) No.12, “Vazhndhu Kattuvom” as an Official Brand Name for Tamil Nadu Rural Transformation Project, 2022
The Rural Development and Panchayat Raj (CGS-3) Department issued G.O.(Ms) No.12 dated 7 February 2022, permitting the Tamil Nadu Rural Transformation Project to use “Vazhndhu Kattuvom” as its official brand name. The document changes the project’s public branding and does not set out any change to land ownership, property registration or land administration.
What the document does
G.O.(Ms) No.12 dated 7 February 2022, issued by the Rural Development and Panchayat Raj (CGS-3) Department, permits the Tamil Nadu Rural Transformation Project to use “Vazhndhu Kattuvom” as its official brand name. The Government accepted the request of the Chief Executive Officer of the Tamil Nadu Rural Transformation Project after examining the proposed branding.
The name is intended to communicate confidence, growth and upward mobility, and to help the project reach rural communities and work effectively with other government departments.
Background to the project
The Tamil Nadu Rural Transformation Project followed the first phase called the Tamil Nadu Pudhu Vaazhvu Project, which covered 26 districts, 120 blocks and 4,174 village panchayats and was due to close in September 2016.
The Tamil Nadu Rural Transformation Project was signed between the World Bank and the Government of Tamil Nadu. The World Bank declared the project effective on 28 February 2018. Funding consists of 70 percent from the World Bank and 30 percent from the State Government.
The project development objective is to promote rural enterprises, access to finance and employment opportunities.
Key areas covered
The Tamil Nadu Rural Transformation Project focuses on:
- Enterprise promotion.
- Creation of job opportunities.
- A value chain based approach.
- Coordination with existing skill training programmes.
- Public private partnerships.
- Use of existing community based organisations.
- Investment guided by market opportunities and community centred investment plans.
- Placement linked skill training for young people.
- Financial empowerment of existing Self Help Groups.
- Farm and non-farm rural enterprises, including individual and collective enterprises.
The Tamil Nadu Rural Transformation Society was formed to implement the project and was registered under the Tamil Nadu Societies Registration Act, 1975. District Rural Transformation Societies also operate at district level under approved organisational documents and bye-laws.
Who may be affected
G.O.(Ms) No.12 dated 7 February 2022 is relevant mainly to rural households, young people, Self Help Groups, community based organisations, rural entrepreneurs and government bodies involved in implementing the Tamil Nadu Rural Transformation Project.
For property buyers, owners and land professionals, the document contains no provisions about land title, sale, classification, planning permission, registration or property charges. Its operative effect is limited to approving an official brand name for a rural development project.
This summary is generated from the source document to help you find what is relevant. The PDF above is authoritative. For advice on your own property, use LandLens One or speak to a qualified professional.
Common questions
Has the Tamil Nadu Rural Transformation Project been renamed?
G.O.(Ms) No.12 dated 7 February 2022 permits the project to use “Vazhndhu Kattuvom” as its official brand name. The document continues to identify the underlying programme as the Tamil Nadu Rural Transformation Project.
Does this government order affect my land title or property registration?
No land title or property registration change is set out in the document. It approves an official brand name for the Tamil Nadu Rural Transformation Project.
What is the main objective of the Tamil Nadu Rural Transformation Project?
The stated objective is to promote rural enterprises, access to finance and employment opportunities.
Who implements the Tamil Nadu Rural Transformation Project?
The Tamil Nadu Rural Transformation Society was formed to implement the project and was registered under the Tamil Nadu Societies Registration Act, 1975. District Rural Transformation Societies operate at district level.
